Unleash The Power Of Data
Maximize Business Value
A Foundation of Vision, a Future of Purpose: The BIITLAB Story
BIITLAB began with a powerful, human-centered vision: to turn data into business intelligence, and innovation that genuinely improves operations and inspires people. That vision belonged to our founder, Jennifer Haridi [1980 - 2024].
Established in 2019, in Houston - Texas, BIITLab has provided services to a diverse client base ranging from NASA and the Oil and Gas industry, to local businesses and new startups. Our mission is to enhance morale, innovation, and daily operations by harnessing the power of business intelligence to help you reach your maximum potential. Our vision is to empower individuals and businesses by unleashing the power of data.
The Mission Forward: Resilience by Design
Today, BIITLAB combines Jennifer's foundational expertise in Business Intelligence with our C-suite strategy in AI Governance, Enterprise Architecture, and executive coaching.
We are a firm built on purpose and resilience. Every advisory engagement is guided by the simple, powerful truth that technology, when applied with vision and intention, can build systems that are not just innovative and resilient, but fundamentally human-centered.
We bring this unique perspective to leaders navigating the complexities of the AI era, ensuring their enterprises are future-ready, trustworthy, and impactful.
Founders' Spotlight
Jennifer Haridi: Founder, Visionary, and the Heart of BIITLAB [1980 - 2024]
Jennifer established BIITLAB on the core principle that true Business Intelligence should enhance morale, drive productivity, and unlock an organization's maximum potential. She was a passionate expert in process improvement and system integration, believing strongly that technology's purpose was to serve humanity. Her approach was always deeply personal and innovative—focusing on bridging the gap between complex systems and the people who use them every day. Jennifer's vision for BIITLAB was not just about implementing advanced technologies but also about creating an environment where employees felt valued and motivated. Her dedication to continuous improvement and her ability to foresee the potential of emerging technologies set BIITLAB apart from its competitors.
Yasser Haridi: CEO, Co-Founder, and Legacy Keeper
Yasser is a visionary thought leader and strategist, with nearly 3 decades of experience spanning enterprise architecture, digital transformation, AI, and complex systems engineering across government, aerospace, and global technology organizations. Most recently, he served as NASA Chief Enterprise Architect, where he shaped agency-wide strategy and modernization across a $2.7B+ digital portfolio, to support national space and science missions. His work has directly shaped NASA’s IT, Digital Transformation and AI Strategic Plans, ensuring measurable mission outcomes while operating at one of the most complex, regulated, and risk-intolerant environments in the world.
Yasser is a sought-after keynote speaker and advisor, recognized with multiple NASA Honor Awards, including the Enterprise Digital Transformation Award, Software of the Year Award, and the prestigious Exceptional Achievement Medal.
Services
Biitlab offers modern, strategic, and innovative IT solutions with extensive knowledge in Business Intelligence, Process Improvement, and System Integration to help your organization maximize potential and productivity. We bring a combined expertise in business and technology that will help define your immediate needs, solve complex problems, recommend solutions, and help identify risks, as well as, assist with implementation and facilitate client learning.
AI Strategy & Governance
Moving beyond pilots to implement scalable, trustworthy AI systems. We develop governance frameworks that align with complex regulatory environments.
Enterprise Architecture & Digital Transformation
Aligning multi-million-dollar digital portfolios with measurable business and mission outcomes. We focus on resilient, human-centered architecture that scales.
Executive & Leadership Coaching
Providing targeted coaching for CIOs, CTOs, and emerging tech leaders navigating large-scale organizational change and digital reinvention.
Next Generation Mentorship Program
A "pay it forward" initiative sharing critical experience, lessons learned, and career advice with college students and early-career professionals to guide the next generation of innovators and leaders.
Business Intelligence Innovation
Jennifer's foundational expertise in turning raw data into strategic, innovative intelligence that maximizes productivity and potential.
